Customs and habits
The Cham follow Islam and Brahmanism. Brahmanism's doctrines draw about three-fifths of the Cham population in Ninh Thuan and Binh Thuan Provinces. Matriarchy still exists in Cham society as daughters carry the family name of their mothers. A woman's family marries the groom for their daughter. After marriage, the groom comes to live with his wife's household. The right of inheritance is reserved for daughters only. The youngest daughter, however, must care for her aging parents.

Culture
The Cham language belongs to the Malayo-Polynesian Group. These people enjoy singing and dancing. Cham dances are well-known through the nation.

Economy
The main economic activity of the Cham is rice farming in submerged fields. Pottery making and cotton cloth weaving are two other sideline occupations.